Self promotion is a funny thing. While most of us are dying for attention and recognition for who we are and what we do, when it comes time to actually show who we are and what we do, we demure. We don’t want to be thought boastful or self-important. We want to wait until our work is ready to put ourselves out there.
The truth is we don’t share ourselves because we don’t want to be judged. We don’t want anyone to question our awesomeness, so we keep it to ourselves, pets and small children. We value maintaining a fragile sense of self–one that cannot withstand scrutiny and judgment–more than contributing something meaningful to the world.
In December, my wife and I got married. We had a novel approach to having a wedding and we wanted to share it. The NY Times covered it and it eventually made its way to Huffington Post and Gawker. The latter website deemed it, “The Most Obnoxious, Do-Good Wedding Ever.” One Huffpo commenter remarked of the wedding,
It was grotesquely obnoxious. It was taking people who feel socially obliged to attend and shoving your pet ideology down their throats. If you think it was affirming, substitute right-wing fanaticism for this left-wing fanaticism.
You know what? Despite this vitriol, my wife and I are okay. We still got married. The people at the wedding still had a great time. We still believe we helped people rethink weddings and marriage.
Our time on earth is too short to withhold ourselves, guarding ourselves from judgment and scrutiny. The world is going to judge you no matter what. Neither you, nor your work are ready for public display. Fuck it. Show us anyway.